The Difference Between Google Maps & Organic
Posted on Jan.3, 2012 by Alex Andronicos - Senior Designer
Most business owners don't realize ranking in Google Places (or Maps) and ranking in Google's Organic Listings are two different things. The process and approach are completely different as well. In the past year, Google Maps has become even more important now that people are searching on smart phones, i-pads and other mobile devices. Why is this important? Most small business need to rank on Google Places - not the organic listings to get customers to walk through the door or get your phone to ring you need to show up at the top.
First let's talk about Organic Listings. This is the traditional way of ranking websites. If you are not a local business you will be ranking on the organic and not on Places. Google Places only applies to local businesses.
Google Places listings show up above the organic listings (see the diagram above). When a potential client types in one of your keywords such as "Dentist" for example. Google will pull up a list of the local dentists in the area based on the potential customer's IP Address. 29'Prime offers Front Page Placement for your business or local listing. Our SEO experts use a variety of different industry standard and innovative techniques to land you on Goggle's Front Page. We will help you develop effective keywords that your customers are likely to search for.
How do I find Myself?
29 Prime provides you with access to the Prime Marketing Platform, our premiere SEO technology. Through the PMP you can track all your rankings across the web, see what keywords are working well, and find every place your listing appears on the internet. 29' Prime's approach to Google Maps is superior to anything else in the industry.
Once you log in, simply go to the "Profile Details" tab and click "Statistics" in the dropdown. This will take you to an in depth Statistics page where you can see all your keywords and how they are ranking. For more information about the Prime Marketing Platform CLICK HERE
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