The Prime Marketing Platform, previously known as Back Office, is a service that is used to manage the distribution of business data to Google, Yahoo, Bing, and other online directories and destination.
There are two major components: customer and internal. The customer component allows the user to update their business information, publish deals and offers, and review ranking and performance reports at any time. The internal component is used to manage internal work flows, billing, customer communications, and processes.
The Prime Marketing Platform was developed by United States-based programmers and developers.